Monumental Road Show of Narendra Modiji in Surat Has Overpowered His Counterparts

Monumental Road Show of Narendra Modiji in Surat Has Overpowered His Counterparts

I was 4 years old when Surat was caught up in the plague in 1994. People started migrating to different places and no one knew till when Surat will come back in the original decorum. The evergreen people of Surat did it in no time with the help of Surat Municipal Corporation then. Even no one was prepared for back to back floods in one decade. Surat agonised with disastrous natural calamity in 2006 when I saw many people suffered due to flood water. They literally lost their valuable belongings…

McDonald’s and Burger King Famous Rivalry is Now in Surat

McDonald’s and Burger King Famous Rivalry is Now in Surat

Surat is the city known for love for food by Surtis. In last decade, the taste buds of  Surtis has changed and now more multi national food chains are opening their outlets in this city of Gujarat. While Dunkin’ Donuts entered the Surat market on 7 November 2015, people accepted this global chain of donuts and fast food wholeheartedly. This year, Burger King started its outlet in one of the malls in the city and it reminded me the famous old rivalry of two burger giants of the world. But…

Real Time Marketing is Ruling The Advertisement Industry

Real Time Marketing is Ruling The Advertisement Industry

Over the years, marketing has changed just the way people have changed their perception towards products and brands. When it comes to advertising, most of the marketers focus heavily on content and presentation but hardly you will remember the ‘timing of the advertisement’. There are few instances where marketers have utilized the opportunity with the great timely-content. Let’s see some of those ‘perfect timing’ real time marketing in the recent times. 1. Oreo, Tide and Calvin Klein: In 2013 during the Super Bowl black out, when it was power failure…

Donate Life Surat Walkathon’16 – First Ever Walk For Saving Lives Through Organ Donation

Donate Life Surat Walkathon’16 – First Ever Walk For Saving Lives Through Organ Donation

Every year as many as 5 lakh organ failure patients die due to non-availability of organs in India. Organ donation after brain death can save up to 9 lives. Aren’t these facts enough to motivate one for supporting Organ Donation at various mediums & platforms? One such platform has been initiated in the form of  DONATE LIFE SURAT WALKATHON’16 by the Surat based NGO, Donate Life on 27 November 2016, Sunday. Donate Life, which works devotedly for the cause of spreading awareness of cadaver organ donation (without any commercial motive), is partnering with Common Wealth…

Je Pan Kahish E Sachuj Kahish Has Brought New Era In Gujarati Movie Industry

Je Pan Kahish E Sachuj Kahish Has Brought New Era In Gujarati Movie Industry

Just before a decade, Gujarati movies were synonym of village and dhotiya-kediya. When you watch the Gujarati movie today, your perceptions must be different. The way this industry has evolved, you can see the essence of urbanization fulfilling the need of youth. The industry became stagnant due to same genre movies which made people think in the same direction – “Does Gujarati cinema only understand comedy genre?” Well, not really after you watch the trailer of Naitik Raval directed movie Je Pan Kahish E Sachuj Kahish! When Naitik directed “Chaar” in 2011, he…

DigiGuru Who Inspires Through Innovative Teaching & Motivating Mentorship

DigiGuru Who Inspires Through Innovative Teaching & Motivating Mentorship

‘To be a good teacher, you have to be a great student’, these are the words to be pondered upon today; which is celebrated as Teachers’ Day to honour the invaluable contribution made by the Teachers & Trainers to shape the future of millions. Well, the catchy quote mentioned at the start is aptly written by the person, who has carved a niche in the area of Digital Marketing in Surat, who launched the first of its kind training & consultancy in Digital Marketing in Surat. You wouldn’t find it…

Maharukh Chichgar – A Parsi Woman Taking On The World

Maharukh Chichgar – A Parsi Woman Taking On The World

During 8th to 10th century, when Parsi community migrated from Greater Iran to Gujarat, nobody imagined how beautifully this community will adopt the land of India and the people of this region. Today, on the occasion of Parsi New Year, Pateti, we tried to know what Parsi youth is thinking and how are they looking forward for their career. We ask the renown Parsi personality of Surat who is a leading theater artist as well as educationist – Maharukh Chichgar. Here is a brief tête-à-tête of Maharukh with Isha Raval. Soconse:…

A Man Who Is On A Mission To Save Lives By Cadaver Organ Donation

A Man Who Is On A Mission To Save Lives By Cadaver Organ Donation

What is cadaver organ donation? Well, for many it is still an alien word but not for most of the Surtis. Almost a decade ago, an entrepreneur from Surat and an active member of various reputed industry associations operating in South Gujarat, envisioned to carry out noticeable work in the field of organ donation. Though it looked impossible at first instance, he brought it into reality by his leadership, conviction and perseverance. Nilesh Mandlewala, renowned social worker and recipient of several awards for his noteworthy contribution in various social services…

Nirav Mandlewala Is Redefining The Meaning Of Indian Youth

Nirav Mandlewala Is Redefining The Meaning Of Indian Youth

As a teenager, he was first introduced to the public life by his well wishers. Since than, he has never stopped. At the age of 25, a youngster from Surat is not like any other next door young man. Nirav Mandlewala is very clear for his goals and he knows how to achieve his goals. He is  a Social Entrepreneur with vision of making change in the society with unique idea and creating thinking. On the occasion of International Youth Day, we found a reason to ask about his vision, his goals and…

6 Things Every Business Professional Must Learn From Mari Smith

6 Things Every Business Professional Must Learn From Mari Smith

Who is Mari Smith? This must be the most stupid question if your are going to ask any social media marketing enthusiast in the world and I am one of them! Popular as a ‘Facebook Queen‘, she is a renowned social media thought leader and argumentally, world’s best Facebook expert! For 4 successive years, Mari was named one of the top ten social media power influencers. She is author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day.  Though there is no end of her introduction,…